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credit: Mac Saxon

Did you know the future is right in your hands, and you carry it around with you everyday? That’s right, your cell phone is the tool for digital marketing and adverting. Did you know digital advertising spending by the US computing products and consumer electronics industry will reach $3.80 billion this year? And that figure will increase to $6.01 billion by 2018, according to a new eMarketer report.

eMarketer estimates that computing and consumer electronics industry players will spend 54% of digital advertising dollars, or $2.05 billion, on direct-response efforts in 2014, and 46% of ad spending, or $1.75 billion, on branding. So get ahead of the curve, and start using your smart phone for smart moves and go mobile!

See More at http://www.emarketer.com/

source: Emarketer.com

Find out how Radio One and Twitter can work for Your Business!

If you would like to find out more how mobile marketing can positively impact your business, contact Interactive One Cleveland’s’s Integrated Marketing Manager, Sam Prewitt using the information below.

Email using the form below or Call (216) 774-0901, Monday thru Friday 9AM – 5PM EST.