When it comes to talking about Ohio State University, a lot of us usually address it as ‘The‘ Ohio State University.
The school recognized it as a change to register ‘The‘ as a trademark.
Unfortunately, it has been rejected for now by the United States Patent and Trademark Office (USPTO).
Attorney Josh Gerben says the main sticking point was a prior trademark for ‘The‘ from Marc Jacobs, though he was warned for not that word properly.
Here’s another reason why OSU didn’t get that trademark as reported by Fox8.com:
However, the USPTO also stated that Ohio State is not properly using “the” as a trademark because they filed the trademark application as it relates to a brand of shirts and hats. Gerben says in order for the trademark to register OSU would have to use the trademark on a label for the hats and shirts and not just on the front of the product.
Should OSU get approval for its trademark on ‘The?’
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