Actress/singer Jessica Simpson is being criticized for posing her 4-month-old infant daughter in a scanty bikini.

Simpson, 32, who gave birth to her daughter Maxwell in May, unveiled the Calendar shot of her infant during an interview with Katie Couric Tuesday morning.

The baby bikini shot sparked a wave of outrage from angry parents and children’s groups all over the world. 

“It is very disturbing to see a young baby presented to the world wearing a bikini,” said Claude Knights, a British child welfare charity director.

“It is to be hoped that parents will understand that ‘baby bikinis’ are totally inappropriate, and that they contribute to the sexualisation and commercialisation of childhood,” said Knights.

Others took to social networking websites to express their outrage.

“I just saw the most ridiculously posed photo of Jessica Simpson’s baby in a bikini. Just awful. Poor poppet,” wrote one Twitter user.

Weight Watchers recently aired a new commercial featuring a post-pregnant Simpson.