The news comes after the Food Network star and wife of NBA baller Stephen Curry announced her partnership with the brand just last week.
This is the first ever beauty campaign for the chef and bestselling author.
“My philosophy is all about seeking joy and creating balance in life,” Ayesha stated in a press release. “I’ve shared a lot about how I do this with food, family and faith, and now, through my partnership with Covergirl, I want to share how makeup helps create those moments of happiness, confidence and self-expression.”
Curry will kick off her collaboration with a new product: the Peacock Flare Mascara. The new lash product “promises drama and glamour with a few coats—perfect for her look and on-camera projects as a chef,” according to E!
The new product hits shelves in November.