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2017 Forbes Under 30 Summit

Source: Paul Marotta / Getty

Forbes recognizes a Conscious Capitalist when they see one and that would be in the form of a young and gifted, straight out of Compton, Kendrick Lamar Duckworth, AKA K-Dot, AKA Kendrick Lamar.  Kendrick Lamar will grace the cover of Forbes December issue which includes an exclusive interview.

Kendrick Lamar who lives by the belief that failure is not an option,  (“Failure is the one thing that stops us from pursuing our dreams.”), is harvesting the crops that he has sowed mentally today. (see video’s below)

In the music business, Lamar has grown into a force. He has earned two visits to the White House and grosses more than $1 million a night on the road and even more for big festivals like Coachella. Next up: a slate of international dates from Amsterdam to Stockholm in early 2018. Meanwhile, his songs have clocked over 2 billion spins in the past year, more than Beyonce’s or Bruno Mars’.

 Lamar probably won’t return to the White House anytime soon, but he’s using his star power to tackle some of today’s toughest issues. He decried Photoshop’s creation of unrealistic beauty norms on his multiplatinum album DAMN., released this past April; at last year’s Grammys, he won five awards, including Best Rap Album, and performed in chains and a prison uniform to raise awareness about mass incarceration.

Forbes senior editor Zack O’Malley Greenburg sat down with Kendrick Lamar at the 30 Under 30 Summit in October in front of several thousand people for a wide-ranging interview. Here it is, for the first time, with a few light edits for clarity and brevity…read the rest here